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Digital Marketing Essentials for Small Businesses
A practical guide designed to help small businesses build effective digital marketing foundations, improve visibility, and drive consistent growth across channels.
50+ Tips from Industry Experts
Actionable insights and proven tactics shared by experienced practitioners to help you make smarter marketing decisions with confidence.
12 Chapters on Email Marketing
Step-by-step coverage of email marketing fundamentals, from audience segmentation and content planning to automation and performance measurement.
Digital Marketing Essentials for Small Businesses
What’s included?
Free eBooks to Elevate Your Digital Journey
Explore a curated collection of practical resources designed to support data-driven decision-making, user-focused design, and scalable digital growth.
AI-Powered Marketing Strategy
Agentic Architectures for Informal Economies
About the eBook
Our eBook includes 100+ pages on email marketing
This comprehensive resource covers strategy, execution, and optimization techniques to help businesses plan, launch, and improve effective email marketing campaigns.
Proven growth tactics
Actionable insights
Practical use cases
Frameworks & models
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